This Is the Beginning of the End of the Beef Industry
On the rise of alt meat and the decline of cattle.
On the rise of alt meat and the decline of cattle.
Rowan Jacobsen Outside Jul 2019 Permalink
The scientists at Beyond Meat have concocted a plant-protein-based performance burger that delivers the juicy flavor and texture of beef with none of the dietary and environmental downsides.
Rowan Jacobsen Outside Dec 2014 15min Permalink
A flood-fueled adventure on a forgotten stretch of the Colorado.
Rowan Jacobsen Outside Jun 2014 25min Permalink
You know this one: German guy heads into tribal jungle deep upriver, sends the company crazy reports full of radical ideas—and then goes totally rogue. Only this time it's not ivory he's after. It's a secret lost for centuries: the finest cacao on earth.
Rowan Jacobsen Outside Sep 2010 25min Permalink